WE'R FOUNDED! 1949
"Autumn 1949 - it's almost impossible to describe the mood in ourselves and in the population in words. Everywhere there was a euphoric mixture of liberation, catastrophe and a spirit of optimism," says Helmhold Schneider, as if it were yesterday.
"It was on a sunny autumn day in 1949 when my father seized the opportunity and acquired a company in Altenkirchen with four plastic Bakelite presses. He was firmly convinced that the future belonged to synthetic plastics, as raw materials such as wood and iron were rare and expensive at the time. He also saw a major advantage in the molecular, specific design of their areas of application. These visions and the purchase laid the foundations for WERIT-Werke.
The acquisition of the plastic Bakelite presses was linked to orders for a global electrical group Voigt & Häfner in Frankfurt. However, the joy of being able to supply this large corporation did not last long for us, because a year later the company cancelled the orders in order to produce in Holland itself.
I decided to create my own range of electrical connection elements so that I would never again be dependent on a single customer.
"The fascination of creating something new from synthetic plastics is still the foundation of the company philosophy today and is in the blood of the entrepreneurs."
In the meantime, the trend in plastics processing was towards injection moulding and a range of thermoplastics. I acquired some injection moulding machines and looked for companies where conventional materials could be substituted by plastics, and so in 1964 I produced the one millionth plastic cistern. But even before that, in 1953, I received an invitation from Bayer-Werke to go on a study trip to the USA and visit companies in the automotive industry that produced particularly light but extremely strong car body parts made of glass fibre. Back in Germany, I developed a machine with which moulded parts such as safety helmets could be produced and applied for a patent. It was a huge success that laid the financial foundation for the company's further expansion. I invested in larger injection moulding machines, e.g. for bottle crates, and in the construction of the largest blow-extrusion machine to date for plastic tanks with a filling volume of over 5,000 litres.
"We are always reinventing ourselves - that has always been the case"
With a sure instinct for future-oriented products, we developed our 1,000 litre container on a pallet at the end of the 1970s. The so-called IBC (Intermediate Bulk Container). It replaced the previous steel containers and within the following ten years a gigantic IBC market emerged.
My sons Ekkehard and Jörg followed me into the company in 1982 and 1994 and became partners.
We established further sites throughout Europe and developed into a plastics specialist. Even today, we are already thinking about tomorrow, not standing still and constantly reinventing ourselves, because that has always been the case.